Sales technology with a human touch.

Built in collaboration with the red meat industry, to help you securely trade, manage and ship, all in one place.

Down-to-earth sales software

Trading meat is all about great relationships built over many years, tailored deals, and customer service. So why aren’t online sales systems made that way too?

PrimeXConnect is technology made personal. Speeding up your sales negotiation, inventory, pricing, and management. All while adapting to fit your existing workflow and systems.

Fast, easy and personalised sales are finally here.

Help your customers out, all in one place, and stay on top of every order. Respond to all customer messages, orders and offers on PrimeXConnect and share customer insights across the team.

Chat, collaborate and Close.

Bring your sales, admin and internal teams together, all in one place, to help make the most from every deal.


Work together, wherever, whenever

Track, order, and message customers wherever your team is in the world and on whatever device – desktop, laptop or mobile.

Better decisions made easy

Make it easy for yourself – with all your systems talking with one another, you’ll have the info your team needs instantly.

Simple and smart

Collect customer details, automate orders and sync all your data across platforms, so you never have to do things twice.

The process

From Paddock to Plate

Keep them coming back for more

Get mobile

See all your products in the palm of your hand, or just about anywhere. So you know exactly what you have to sell, how much and at what price, all in real-time.

Help customers help themselves

Give customers 24/7 access to your products, orders and your choice of pricing. So they can  make regular or simple orders anywhere anytime.

Small talk, even at scale

Personalise the experience for each client, with bespoke customer portals, group chats and processes that meet their needs.

PrimeXConnect Mobile application

Keeps up with your business

We custom build solutions that grow, move and transform as your business does. Giving you the freedom to try new things, without software holding you back.

Talk to your systems

Add your current data and systems into PrimeXConnect using our easy integration tool.See integrations

Sell once. Sell right

Give Management & your team a birds-eye view & reduce risk in every order, with accurate and up to date data, to help save you from double selling and double handling.

Decipher your data

We make sense of all your data to give you useful insights on what your customers really need and when, with straight forward reports and advice.

Ready to roll up our sleeves and pitch in

We’re here to make PrimeXConnect work hard for your business. With an expert team ready to give you a hand with any strategic advice, training or custom builds to meet your business needs.

Learn more about our services


“PrimeXConnect is designed with customers in mind. It lets us streamline order entry, give customers better visibility of our catalogue, and the PrimeXConnect team are top-tier, offering knowledgeable, responsive service. Our partnership with them is built on a shared vision: to revolutionise B2B sales in the industry.”

Shannon Marshall
Head of Sales Oceania (Raw Material), ANZCO Foods.